The established co-operation between Sweet Success and NTI continues as Sweet Success reaches another milestone in their relaunch campaign. Please also note that in the pipeline for Sweet Success is the launch of bars, with a higher content of Aktivated BarleyT, within the next immediate future.

Well Known Diet Shake Brand Sweet Success Gets Ready to Relaunch Product Line With Cutting Edge Complete Fuel All-Natural Shakes

SAN ANTONIO, TX -- (MARKET WIRE) -- 04/13/2005 -- Sweet Success Enterprises Inc.
(OTC: SWTS) is excited to introduce the All-Natural meal replacement Sweet Success Complete Fuel. Sweet Success Complete Fuel will be marketed as a premium ready-to-drink beverage. In addition to being All-Natural, Complete Fuel will have four proprietary supplements to enhance the shake's health benefits. Formulated by Jon Barron and Sweet Success, this cutting edge propriety blend includes Omega-3's (for brain & circulatory function), Ground Flax (for good fiber), Banaba Leaf (for optimized sugar metabolism), and Aktivated Barley™
(for sustained energy).

The company has chosen Darrel Carpenter Distribution for the Complete Fuel launch into Texas markets. Darrell Carpenter Distribution is currently distributing to key accounts such as HEB, Central Markets and Whole Foods Markets. Sweet Success Complete Fuel Bavarian Chocolate Supreme and Creamy Vanilla Supreme products will be shipped to Darrell Carpenter Distribution to supply key accounts immediately following production. Historically the Texas marketplace accounted for 25% of the brand's volume.

In March the Company proudly added Jon Barron to the Sweet Success team as Marketing & Nutritional Advisory Director. Jon Barron is one of the world's foremost authorities in cutting edge nutritionals. Starting almost 30 years ago, when he walked away from a premed major, Jon has been involved in much of the pioneering work in the study of nutrition and anti-aging. He has been editor and publisher of both the LifeStyle Resources Newsletter and the Barron Report. He is the author of one of the most acclaimed books of the last decade, "Lessons from the Miracle Doctors," has lectured internationally, and has continued for well over 25 years to be involved in the research and development of some of the most powerful formulations in the world today.

For information on this press release call William J. Gallagher, President of Sweet Success Enterprises, Inc. (210) 824.2496.

The Private Securities Litigation Reform Act of 1995 (the "Act") provides a safe harbor for forward-looking statements made by the Company or on its behalf. All statements which address actual results could differ materially from those expressed or implied in forward-looking statements. Important factors that could cause the actual results of operations or financial condition of the Company to differ include, but are not necessarily limited to, the Company's operating performance, events, or developments that the Company expects or anticipates may occur in the future are forward-looking statements. These statements are made on the basis of management's views and assumptions; as a result, there can be no assurance that management's expectations will necessarily come to pass. Management cautions that ability to attract clients and generate business; a decline in the Company's financial ratings; the competitive environment; the Company's ability to raise sufficient capital to meet the collateral requirements associated with its current business and to fund the Company's continuing operations; and changes in market conditions.